Two men with safety vests; white helmets, holding a tablet, building site

How we Drive Digitalization

From BIM (Building Information Modelling) to 3D models and a planning tool for roofers: Wienerberger sets digital standards in the construction industry.

Uwe Strasser

To be among the best in the world: This is the goal that drives Wienerberger’s digitalization efforts. Using efficient processes, user-friendly online services, and new business models, we are setting the pace and spearheading developments in the construction industry to offer our customers digital solutions that will make their lives easier.

3D Models, Production 4.0 and Smart Cooperation

Digitalization at Wienerberger covers all areas: from the prefabrication of bricks based on 3D models to automated production and new forms of cooperation. The use of intelligent digital building models with BIM already shows what the future of planning and building will look like.

Digital Tools: From the Roof Planning Tool to Masonry Robots

Practical tools support our customers and partners: All4Roof simplifies planning for roofers– from the offer to the order. The Virtual Reality app allows future homeowners to take a virtual tour of their dream house even before construction begins. Wienerberger is also using new technologies such as drones and masonry robots already.

laptop, man typing

Digitalization changes the way we work, communicate, interact and drive innovation. Across Wienerberger’s entire business model, we are taking our customer relationships and business processes to the next level with new technologies. This will transform the construction industry.

Jörg Reinold

Jörg Reinold

Chief Information and Digital Officer

Man with VR goggles and white helmet pointing

(Digital) Transformation is in Wienerberger’s DNA

For some, it is nothing but a marketing buzzword. For others, the term “digital transformation” is one of the most important signs of the time: For the Wienerberger Group, it is the path that enables us to continue our 200-year success story.

It takes no more than 48 hours - and you will be walking through your own house

Wienerberger takes home builders on a virtual reality tour through their dream house.

VR googles on a table with a blueprint of a house; woman, hands Uwe Strasser

woman and man with bicycles on clay pavement

Products and System Solutions

We are making a lasting impact with our innovative and durable bricks, pipes and pavements.
Gras, water, trees, girl

How we Live ESG at Wienerberger

Cut emissions, recycle products, help others: Wienerberger has ambitious environmental, social, and corporate governance goals.
two men working on a robot in a factory

How we create innovations for tomorrow

From climate-neutral bricks to rainwater management: Wienerberger develops innovative products and system solutions for the construction industry of the future.